Tuesday, July 3, 2018

Today started with coming up with the declarative sentence that encapsulated each concept with a bit of emotional direction. Or at least that was the goal that was achieved to various degrees with the groups. Then it was time to refine and really push the storytelling aspect. A presentation with a story that overshadows the facts or purpose is perceived to be disingenuous. A presentation that is all facts and purpose with no story is  B O R I N G and will not engage most audiences. You have to find the balance point. The teams worked and then shared their presentation stories, then with a direction chosen, they started storyboarding for the big presentation on Friday. Each group would present two times in the afternoon and each time everything started to gel more and become more cohesive.

Even Nia the GD mascot was tired by the end of the day...







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